While some mayors lament media “under-coverage” of towns and cities in far-flung areas, which afflicts even urban centers in Metro Cebu that are outside Cebu City, public officials and media…
While some mayors lament media “under-coverage” of towns and cities in far-flung areas, which afflicts even urban centers in Metro Cebu that are outside Cebu City, public officials and media managers are not without measures to cope with the situation. Technology and the various media platforms provide wider access for government publicists. And news chiefs just have to be more adept at meeting audience demand with reduced resources.
WHEN Toledo City Mayor John “Sonny” Osmena sometime ago publicly complained that Cebu media was not covering his city, he was in the midst of trotting off accomplishments since he assumed as mayor.
Sonny ran for city mayor in 2013 and was reelected in 2016. He griped about media “under-coverage” of Toledo as he announced a string of successes in his governance. “You come to Toledo only when there is a disaster or a big crime,” he whined.
But would these mayors want media coverage if the object of interest were a scandal brought about by official bungling or corruption? Would they not appreciate the lack or absence of media scrutiny then?
Public officials’ trait
It has been a common trait of politicians, or of most public officials, who rely on public trust to keep their job. Trumpet achievements. Hide or obscure failure.